Meet Your Maker

MYM swing tickets

Last Wednesday morning at Ginger and Smart’s Paddington boutique, Ethical Clothing Australia held the first of many Meet Your Maker events. As the name suggests, the new campaign focuses on helping Australian consumers to make informed ethical shopping choices. You can be sure that anything boasting the Meet Your Maker label has been manufactured by skilled workers in safe conditions by brands committed to keeping their business local and sustainable.

The Sydney-based design duo behind Ginger and Smart, Genevieve and Alexandria Smart, recently celebrated their one year anniversary of being Ethical Clothing Australia accredited. Continuing to make beautiful garments, they are proving that innovation and creativity in the fashion industry can be executed skillfully, fairly and locally. Drawing a crowd of 50 designers and avid shoppers – including the head of Ethical Clothing Australia, Simon McRae, the campaign launch was a hit. Introducing some of Ginger and Smart’s production team, the event demonstrated the special relationship designers can have with their manufacturers, giving an insight into the development process that us consumers are rarely invited to see.

As the first major effort by Ethical Clothing Australia to engage regular shoppers, the Meet Your Maker events encourage fashion lovers to wear their heart on their sleeve and be loud and proud of Australian ethically produced clothing. McRae recommends we all get involved by asking our favourite retailers who among their labels are accredited, and by buying from those independent brands which are recognised by the organisation.

One of the project’s highlights is a new ‘track and trace’ system which gives the customer an opportunity to literally meet the maker. Look for the ‘e’ trademark stitched inside an accredited garment, visit the Ethical Clothing Australia website and enter the code to find out more about who created your new purchase. You can find out where they work, what they like about their job and even their favourite designers!

Like any good opening, there were frivolities to be had. As Simon McRae commented, “It was a really fun launch, it was nice to do something positive about the textile clothing and footwear industry. There is often so much negative news about what is happening but there is a vibrant industry out there.”

You might also like

JOIN OUR MAILING LIST

Brighten up your inbox with our not-too-frequent emails featuring Peppermint-related news, events, competitions and more!

explore

More articles

Looking for a beach (or backyard) brolly that’s anything but boring? Come stand under Basil Bangs’ umbrella! 17 years into their journey, this Northern Beaches-based company is actively pursuing B-Corp certification.
Hand-painted designs, nature-inspired patterns and a big love of slow sewing – Michelle Holik of Rare Patterns is turning original artwork into timeless fabric, meant for creating treasured pieces that last a lifetime.
🎵 I’m coming out! I want the world to know, I’ve got to let it show… 🎵 The Sydney Mardi Gras isn’t just a celebration of glamour, grit and queer pride, it’s an act of defiance built on a background of activism and ongoing discrimination.

Have you made the Viola Quilted Jacket yet? This pattern hits the sweet spot for both established sewists keen to learn a new skill (quilting!),…

Dreaming of a flowy, blousy dress with beautiful details to take you through sunny days and beyond? Same babe, same – so we designed it!…

Handcrafted on the NSW North Coast, Ruco Paints brings sustainability and artistry together through vegan paints, refillable ceramic pots and small-batch colour runs. Founder Marlena Taylor shares why ‘living a making’ matters.

Hang out with us on Instagram

Missed issue 64 at the newsagent? ⁠
⁠
Grab a digital copy from our website and read it whenever you like. 📱💻️⁠
⁠
Link in bio! 💜⁠
⁠
#PeppermintMagazine #YouBelongHere