Animals Australia are asking us to use our purchasing power to put an end to factory farming through the Make it Possible Campaign. There are five ways this exciting initiative is encouraging us to step up and support animal rights, including lobbying supermarkets, becoming more aware of the products we buy, promoting the cause through social media and requesting a special Action Pack. The Action Pack contains fact sheets, merchandise and suggested shopping lists to help people make more educated consumer choices. A number of homegrown celebrities have also thrown their weight behind the cause including Judith Lucy, Michelle Bridges and Missy Higgins. You can see video messages from some of the campaign’s celebrity ambassadors on the Make it Happen website. While you’re there, you can also make a personal pledge to help protect Aussie animals!